Natalie T. J. Tindall (Ph.D., University of Maryland-College Park) is a professor in the Stan Richards School of Advertising & Public Relations and the program director for the Communication & Leadership program at the University of Texas at Austin.
Her research focuses on stewardship, leadership, and followership; participatory culture and fandoms; activism and public interest communication; diversity in organizations; and the situational theory of publics and intersectionality. Her articles have been published in the Journal of Public Relations Research, Public Relations Review, Public Relations Journal, Howard Journal of Communications, PRism, and the International Journal of Strategic Communication. Currently, she serves as the managing editor for Case Studies in Strategic Communication and is a member of the editorial board for the Journal of Public Relations Research. She is the 2025 recipient of the Institute of Public Relations’ Lifetime Achievement Award, one of the highest international honors for public relations researchers.